Blog

Industry-relevant articles, truth-revealing studies, exciting new product launches and random thoughts from brilliant people. You’ll find it all on the AudienceProject blog.

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Full Reach
Full Reach targeting: How we make predictions without cookies
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Full Reach
Introducing Full Reach: Target an audience on every impression
App&SocialMedia_Study
Insights
New study: Instagram climbs the ladder, TikTok has a long way to go
Insights
New study: Has ad blocking peaked?
Partnerships
AudienceProject partners with Dailymotion to enrich their campaign measurement solutions portfolio
General
AudienceProject replaces Comscore as the official measurement partner for Media Metrics Finland
Insights
New study: News brands are surpassing Facebook in popularity
Insights
New study: Will Disney spin a business fairytale?
AudienceHub
Introducing AudienceHub: Build your own unique audiences
Insights
New study: Facebook loses while winning big
Integrations
AudienceProject introduces cross-platform campaign validation
Partnerships
How AudienceProject helped Roots create a new sales tool
Insights
New study: Netflix continues to dominate the streaming market
Insights
New study: The end of the personal computer?
Insights
New study: Is relevance the cure for ad blocking?
Insights
NY Giants was the real winner of Super Bowl!
Insights
New e-commerce study: A monopoly on the rise?
Insights
The Future of Paid Journalism: Millennials!
Integrations
DoubleClick for Publishers
Insights
Traditional media platforms no longer main sources of news
Insights
Google and Facebook in control of the app sphere
Insights
Netflix the Captain of Streaming, Pirates Rocking the Boat in US
Insights
Virtual Reality adds further complexity to the media patchwork
AudienceReport
New feature for publishers: Quickly and cost-effectively prove the actual brand-building and intent-driving effect of your digital campaigns
Insights
New study: VG beats Facebook and Google as most important website in Norway
Insights
Working with media? Here’s what you need to know about the Super Bowl!
Insights
Insight: This is what we use social media for
Insights
New study: Ad blocking decreases in Denmark
Insights
New study: UK & US ad blockers want relevant ads
Insights
New e-commerce study: Mobile online shopping is on the rise
Insights
New study: Reach your audience on these social media
Insights
New app study: Women are social, men are practical
Insights
Streaming and online video now reaches all millennials
UserReport
Hacking the declining loyalty trend
Integrations
Measure your campaign audiences across TV and digital