Article series: Life beyond third-party cookies

4 articles in this series

Google decision to phase out support for third-party cookies in Chrome has led to concerns on how the ad-tech ecosystem will be influenced. In this series of articles, AudienceProject addresses those concerns and explains why Google has made the right move.

More from the AudienceProject blog:

Partnerships
Customer spotlight: Why MiQ is doing cross-media measurement
Opinion
Why advertisers should care about audience measurement more than ever
Partnerships
Customer spotlight: Why esome is doing cross-media measurement
Partnerships
Customer success story: Kia Denmark extends net reach in target audience with redistributed ad budget
General
Introducing Upgrade services: Upgrade to the new generation of AudienceReport with confidence
General
AudienceProject phases out the original AudienceReport
General
Introducing Premium support and CSM advisory services: Get custom support when you need it
General
Introducing Education and Enablement services: Take your audience measurement to the next level
Partnerships
Customer success story: Telia increases reach efficiency by 20% with redistributed ad budget
General
AudienceProject takes the next step towards true cross-media measurement
Opinion
Changing Media, Changing Measurement
Opinion
Why net reach matters and impression counts don’t