AudienceProject is an independent audience measurement platform with everything you need to create effective multichannel campaigns
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See how smart companies are utilising each part of the AudienceProject platform to get more value from their advertising spend and inventory.
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AudienceProject is simplifying the media industry, one step at a time. Learn all about who we are, what we believe in and how it all started 10 years ago.
Ebiquity understanding reach at scale
Measuring the impact of Facebook ads compared to TV ads
Kia's full lifecycle campaign measurement across channels
Measuring de-duplicated reach and frequency across addressable and linear TV
Measuring the brand lift effect for an automotive brand's video ad
JPIMedia achieved a 49% uplift in reach for sociodemographic audiences by using AudienceProject’s Full Reach technology
Top German sales house increased the share of impressions with audience data available for advertisers by 50%
JPIMedia revolutionised its data strategy by creating and deploying more than 170 segments relevant to their clients in less than 3 months
How Orchestra measured true effect without third-party cookies
An agency helped a Telco optimise its campaign budget based on reach in target group across digital and TV
An agency built a unique and highly effective audience for its client, a major auto brand
Through research, an agency helped a company within Fast Moving Consumer Goods identify four key customer segments
A premium news publisher wanted to prove the value it delivered on a substantial native campaign, in order to be sure of repeat business at the same level
A Danish publisher documented the beneficial effects of reaching users with real, rather than presumed, intent to travel
A Nordic publisher used a data-based approach to document and sell male users beyond its popular male niche sites and expand reach within its own inventory
Jysk Fynske Medier / STEP joined the buy side as part of a strategic decision to offer unlimited reach to its clients
A UK publisher leveraged its ability to identify a valuable audience and added an extra revenue stream to its business
A major morning newspaper increased the number of paying subscribers and became better at retaining the ones they already had
A Nordic news publisher created high demand segments based on the unique personas of the users on its premium sites
Immediate Media used a custom audience to win a six-figure campaign budget from the UK’s biggest advertiser
A local publisher built highly valuable job audiences to gain a competitive advantage for its recruitment listings
A UK news publisher created a custom audience for its biggest spending advertiser category and increased its CPM prices
A Swedish online magazine used clever insights to convince an advertiser that their sites were the ideal place to reach women with real intent to buy a new car
An agency helped a car brand free up advertising spend for new growth opportunities by reaching their target audience at a lower cost, with less wastage
A car brand wanted to optimise its campaign budget based on reach in target group across digital and TV
Mindshare helped Sweden’s largest appliance dealer ELON activate industry-specific audiences to reach valuable target groups via programmatic buying
A national transportation company built unique audiences for activation in its media buying
Denmark’s largest online bookstore Saxo used insights about its users to identify its most valuable customers
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