Contributing to IUM's full-service offering

IUM is a full-service media agency. We work with them in all the Nordic countries delivering ongoing campaign validation using AudienceReport, enabling them to monitor and optimise live campaigns. Using EngagementReport our researchers work closely and thoroughly with IUM, in order to gather interviews, analyze and present them with the effects of the campaign in question. The research can focus on brand lifts, purchase intention, awareness or a combination hereof.