Who's watching?

We take privacy extremely seriously.

Being in the business we’re in, we are very serious about privacy and trust. This means that under no circumstances do we use the information we have about users enrolled in our panels for direct ad serving or the like. Information about users is only used to create anonymous profiles of who sees ads or who visits websites. We only collect socio-demographic information in brackets such as high education or not, children in household or not, male or female etc.  Users actively choosing to complete a target group questionnaire, in addition to accepting a privacy policy outlining the market research usages of the data, submit this information themselves. At AudienceProject we are aware that all information collected on the Internet must be transferred and stored safely.