In a new study looking into the attitude towards advertising and use of ad blocking, we see that fewer people are annoyed with the ads they are exposed to and that fewer people are using ad blockers. At the same time, we see that irrelevant ads are still a big issue and that brand perception is increasingly affected by where brands are advertising. Read our insight study to learn more.

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Insights 2022
Linear TV and streaming
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Insights 2020
Traditional TV and streaming
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AudienceProject_Study_App_and_Social_Media_Usage_2020
Insights 2020
App & social media usage
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Insights 2020
Media consumption behaviour before and during COVID-19
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